SoLoMoCo - Venturing in Mobile Services

Launch of flashcode in Troyes

Barcode ads on 20 minutes

 

The Leading Universal Barcode Reader and Price Comparator on Your Mobile Phone!

The Leading Universal Barcode Reader and Price Comparator on Your Mobile Phone!

All in 1!

Cliquez ici pour voir le communiqué multimédia en français.

PARIS, February 8 /PRNewswire/ — Mobile Tag, the European leader in mobile barcode solutions, continues to innovate with the launch of its latest application: mobiletag Universal Reader and shopping.

Mobile Tag is behind the creation of the flashcode, the standard 2D barcode used by operators in France. This type of Datamatrix barcode is used by the biggest companies in display, transportation, distribution, the pharmaceutical industry, and more.

Mobile Tag has always tried to develop new technology from the consumer's point of view, and the mobiletag Universal Reader & shopping is no exception.

The concept behind this application is to send, receive and share information and best prices to everyone and for everyone through all standardized barcodes.

Scanning a barcode with your mobile phone is simply taking a picture of it with your phone, using the mobiletag application. Mobile tag is free!

Universal Reader

For the first time, your mobile phone can scan the three international standard barcodes with a single application. Mobiletag scans 1D barcodes (EAN 13, UPC, etc.) and 2D barcodes (Datamatrix, flashcode, Fotokody, QR-Code, etc.).

2D barcodes allow you to access different content types such as video, photos, SMS, call, business cards, promotions, instant winners, and more. These barcodes are used on every continent.

1D barcodes are printed on almost every product sold throughout the world. Until now, these barcodes were only used at the cash register. Mobiletag has transformed this manufacturing barcode into a very practical tool for consumers.

Mobiletag is a downloadable application on all major mobile stores. One of the innovations is to offer a universal reader on Android, Iphone, Blackberry, Windows, Symbian, and more.

All of these platforms will be available in February 2010 and will be presented at the World Mobile Congress in Barcelona (15 - 18 February) Hall 2 Booth 2G32.

Finally, a Universal reader that is truly Universal!

Price Comparator

In addition to the Universal reader, mobiletag has developed a product price comparator. Consumers can compare the best offers from different merchants.

The price finder works on 1D barcodes.

Initially, you can compare prices offered by websites. You will then also be able to get product information from stores around you.

Get the best price and purchase products using your mobile phone, or go to the store to find your product.

Save price information that you have collected in the "History" menu or send it to your friends; you can also share it through your social networks (facebook, etc.).

You can also use the mobile tag application to create shopping lists or a price alert on a selected product. You will receive an alert informing you that a merchant is offering a product at the price you want.

There are 1D barcodes everywhere around us so scanning can become a game; however, mobiletag really allows you to save money on your purchases.

...Scan and compare prices!

About Mobile Tag, mobiletag

Innovative company, Mobile Tag is a leading software developer specialising in mobile handset software solutions.

In 2006, the company launched mobiletag, an embedded software application that allows mobile phones to read 2D barcodes, otherwise known as tags, simply by using the phone's camera. Mobile Tag developed the software to create quick access to external content.

Mobile Tag received a venture capital investment of 4 million euros in October 2008, funded by new lead investor Alven Capital and by existing shareholders (XAnge Private Equity and IDF Capital). This capital increase will allow mobiletag to pursue its international growth strategy in the market of 2D barcodes. mobiletag has already established business partnerships with the major mobile network Operators and with international brands.

http://www.mobiletag.com. For mobiles, please use: http://m.mobiletag.com.

Mobile Tag is a member of GS1, the OMA (open mobile alliance) and is partners with AFMM (French association of mobile multimedia).

TV coverage of our technology on Canal+

   

Le QRcode s'invite sur les bouteilles de lait Italien - Nexence, agence de marketing mobile : bluetooth, code barre 2D, m-couponing

via www.agence-marketing-mobile.fr

Orange lance l'Hyperlivre : un ouvrage truffé de flashcodes - Actualités - ZDNet.fr

Face à la baisse des ventes de contenus culturels classiques, les industriels doivent innover. Dans l'édition, il y a bien sûr les ebooks, ces livres électroniques connectés à Internet. Mais ce n'est pas tout.

via www.zdnet.fr

http://www.orange-innovation.tv/hyperlivre/webtv/mode/detail/54/la-conference-de-presse-comme-si-vous-y-etiez/lang/fr/play/1/

Découvrez le flashcode en avant-première

Bruno Cantegrel, chef produit d'Orange. Photos DDM, Michel Viala.

Dans le cadre de son partenariat avec Jazz in Marciac, France Télécom-Orange déploie la technologie « flashcode » sur le festival, pour une diffusion par SMS/MMS d'informations pratiques locales en relation avec JIM, son environnement et sa programmation. Le test conduit par Orange à Marciac cherche à préfigurer l'emploi des flashcodes dans la région, au service de la vie pratique, du tourisme, de l'information municipale, mais aussi le fort potentiel que cette technique représente pour la presse régionale et ses annonceurs. Aujourd'hui, 10% des téléphones portables sont compatibles (30% en 2011). Pour en savoir plus, rendez-vous sur le stand d'Orange, près de la mairie, ou sur orange.fr.

Nokia Unilever 5200 Pink Seda Teens is available

 

 

 

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Nokia, in a pioneer action, has developed with Unilever the first mobile advertising project in Brazil to launch, exclusively, the 5200 model special edition, named Nokia 5200 Pink Seda Teen.   The action is part of the Unilever’s communication mix for the Seda Teens product launch, and is the first time that a consumer goods company buys advertisement space from a mobile communication company. In this action, the client buys a Nokia 5200 model which, in this special edition, is customized with Seda Teens products advertisement appearing in the mobile’s initializing and finalizing screens, a customized game, animation, icons and shampoos and hair creams wallpapers.   Seda also sponsors some of the mobile contents like the song Razões e Emoções, by the teen band NxZero, which is embarked in the device, the package, which is personalized with Seda Teens logo and images and itens like sticking plaster, glitter and mobile pendants in the kit.   Seda invested more than R$ 15 million in this new shampoo portfolio’s launch and has created various actions to create an interaction with the clients, like a website integrated with a wapsite, which has a direct link to the 5200 Pink. The clients that buy the Nokia 5200 Pink Seda Teens will find in the package a password for an exclusive access in an Internet community, through the link http://www.sedateens.com.br. In this website, they’ll find health and beauty tips, horoscope and an area called “talk to the specialist”, which they can send questions.   The website also has a social network area that has been published in the Nokia by banners actions in the Nokia.mobi and a link in the Downloads paste of some devices and by the mobile operators Vivo, Claro, TIM, Oi and BrT in their wapsites. Differently from the other WAP sites, this one will be permanently on for undetermined time.

My 1st campaign as a pilot

Tags: minhtran, mobile advertising, indesit