The Insurance Industry and Technology - Live Insurance News

The insurance industry has long been wrestling with ways to engage and retain customers. Like any business, insurance companies have to evolve with changing times and the way that consumers interact with one another and how they choose to interact with companies. Technology has become one of the most powerful forces in the world and insurers are having trouble adapting to this fact.

Throughout the insurance industry, companies are beginning to adopt new business strategies that are based on the use of new technology. Some of this technology has to do with claims processing and providing better services to customers, but insurers are also beginning to focus their efforts on mobile technology, embracing the fact that the consumer experience is being heavily influenced by smartphones and tablets, as well as online platforms.

via www.liveinsurancenews.com