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Insurtech Capital
Insurtech Trends in the Middle East - 2019
The Middle East is highly underinsured compared to other regions so there is a great interest in new technologies as they could increase the number of people insured. Even if insurance faces cultural barriers in the Middle East - many people consider insurance as not Sharia-compliant - the insurance market in the Middle East is becoming more mature due to new regulatory requirements.
Regulatory requirements are creating opportunities for insurTechs in the Middle East
Regulatory regimes were significantly improved and modernized during the last few years. Thanks to new mandatory insurance policies, new lines of businesses such as health insurance and motor insurance are on the rise.
These regulations relate in particular to new regulatory pricing and reserving requirements for life products. If Middle East countries did not adopt Solvency II, capital requirements have been strengthened in line with Solvency II. Moreover, new legislation requiring employers to provide health insurance for their staff has already been announced in Bahrain and Oman for implementation in 2019. Mandatory health insurance became a key driver of growth in markets such as the Kingdom of Saudi Arabia, Dubai, and Abu Dhabi, and others are set to follow. Another regulatory trend concerns the medical insurance market: in 2017, the UAE established mandatory health insurance.
Most of the insurance growth is driven by governments in Saudi Arabia and UAE and many companies are struggling with the existing regulatory frameworks. Regulation is characterized by strict guidelines imposed by the insurance authorities (from production to distribution).
Is regulation a lever or a brake for innovation? In some situations, these strong and changing regulations could be a brake on innovation as companies are focusing on adapting to new regulations. But most of them foster accessibility through the internet and favors technology. In particular, regulators are focusing on claims settlement.
Eventually, if regulations deepen the market in terms of growth opportunities, tightened regulatory capital requirements could increase the market concentration.
A growing market that remains dominated by local players
The insurance market in the Middle East looks stable from a premium perspective. Experts point out increasing profitability on all lines of businesses, shown by a growth of the net underwriting profit from 2016 to 2018. If the market is still very competitive and relatively soft, stable premiums and gradually rising net underwriting profits across all insurance lines are signs of a maturing market.
New opportunities for growth are offered by the region’s resilience despite geopolitical instability and a continued economic sluggishness. Even though executives anticipate further economic headwinds and fiscal tightening, price adequacy in commercial lines, especially in the property business, has improved, mainly in response to regulatory intervention.
Middle East’s low insurance penetration offers great potential for growth. Nevertheless, larger local players are expected to become more influential and continue to shape the market. Many are able to transfer skills acquired from operating in more developed markets around the world. However, minor players who lack global expertise may be less able to react to market and regulatory changes, adding pressure to their operations and the potential to be ultimately squeezed out of the market altogether.
Is digitalization the key for foreign players to compete in the Middle East?
To access this growing market, digitization and InsurTechs offers opportunities even though foreign insurers are still facing stricter requirements than local players.
Digitalization is the second most frequently mentioned opportunity for the market because of its potential on cost reduction and because it increases the appeal of insurance products to the younger populations of the region.
9 key conclusions to consider insurance in the Middle East in 2019 according to InsurTech Capital:
- Many people in the Middle East consider insurance as not Sharia-compliant so it limits the adoption of insurance. The Middle East remains highly underinsured and Increasing regulations threaten market stability.
- Clear need in Arab countries for innovation as the profitability of insurance is endangered by the decrease of investment revenues (low-interest rates, high rate of frauds, obsolete processes).
- This is a highly concentrated market: the top 5 insurers control 50-55% of the market. They are all local companies (Abu Dhabi National Insurance Company and the Islamic Arab Insurance Company).
- Most promising lines of business in Arab countries are motor, health, and travel insurance.
- UAE is the largest insurance market of the Arabian Peninsula and the most favorable market for the development of insurance (growing middle class, positive regulations, growing usage of mobile phones and of the internet). The Life Insurance Regulations are likely to reduce the number of intermediaries and drive consolidation. UAE also leads innovation in the Middle East through investments in blockchain and on FinTechs.
- The regulation will remain the main influencing factor for insurance disruption in the Middle East in the medium term through the creation of mandatory insurance. The regulation also stresses compliance and customer protection.
- Middle East countries are seeing an increasing number of workers from Asian and emerging countries looking for other standards of insurance policies (regional PMI plans rather than fully international solutions).
- Blockchain and Artificial Intelligence technologies are on the rise as the privacy of data and security is a major concern in the Middle East.
- The most promising InsurTechs in the Middle East, such as Adenda and Aqeed, are focusing on distribution.
Research and article written by @theophile_deli, VC analyst at Odysseus
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